Behavioural science for BFSI

Customers think they do not need it. Agents do not know how to change that.

Home insurance penetration in India is under 1%. The product is not the problem, the conversation is. Agents who lead with coverage limit...

Advisory sellingObjection handlingSales readinessConversion rate
Rs36.5L Cr
lost globally in 2024 to disengaged frontline teams
Gallup State of the Global Workplace, 2025
CHRO
51%
higher attrition risk when managers are disengaged
Gallup, 2024
CHRO
+12.5%
output uplift from teams with coached managers
Gallup research
Manager
70%
of results variance is driven by manager behaviour alone
Gallup State of the Global Workplace, 2024
Sales
Selected subcategory
Home / property

Home insurance penetration in India is under 1%. The product is not the problem, the conversation is. Agents who lead with coverage limits and premiums without connecting to the customer's specific asset and liability situation will never shift a customer from thinking about it to commitment. Evolusis diagnoses and fixes the needs-discovery breakdown.

Category lens
Top 20% applied to Bottom 60%

We take your highest-performing manager behaviours and systematically transfer them to the bottom 60% of your team using diagnostics, AI-led roleplay, and targeted coaching to close the gap costing revenue every quarter.

Rs36.5L Cr
lost globally in 2024 to disengaged frontline teams
Gallup State of the Global Workplace, 2025
CHRO
51%
higher attrition risk when managers are disengaged
Gallup, 2024
CHRO
+12.5%
output uplift from teams with coached managers
Gallup research
Manager
70%
of results variance is driven by manager behaviour alone
Gallup State of the Global Workplace, 2024
Sales
You're viewing:Home / property insuranceInsurance
Home / property insurance

Customers think they do not need it. Agents do not know how to change that.

Home insurance penetration in India is under 1%. The product is not the problem, the conversation is. Agents who lead with coverage limits and premiums without connecting to the customer's specific asset and liability situation will never shift a customer from thinking about it to commitment. Evolusis diagnoses and fixes the needs-discovery breakdown.

Why this matters to HR and L&D
HR teams managing employee housing benefits, company-owned properties, or staff accommodation programmes need advisors who can structure property cover against organisational asset risk, not just residential policies. Evolusis trains the B2B property conversation.
Advisory sellingObjection handlingSales readinessConversion rateScripted pitching
Voices from the field

What BFSI leaders say after working with Evolusis

Across insurance, banking, lending, and wealth, the same pattern keeps showing up: it was never only a product problem. It was a conversation problem.

Insurance · Agency channel
"

Agent activation was at 22%. We thought it was a lead problem. Evolusis showed us it was a coaching gap, and that single insight changed how we develop our managers.

AM
Anand Mathur
Head of Agency Distribution
Leading Private Life Insurer
Banking · Bancassurance
"

Persistency was stuck at 59% for three years. Once Evolusis fixed the sales conversation, it moved to 71%.

SI
Shafiq Inamdaar
Regional Head, Bancassurance
Large Private Sector Bank
HR · Talent & Retention
"

We thought it was a pay problem. Evolusis found it was a coaching gap at branch manager level. Attrition in that cohort dropped by a third.

PB
Priya Bapat
Chief Human Resources Officer
Mid-size Private Insurance Company
NBFC · Consumer lending
"

We thought early defaults were a credit problem. Evolusis traced it to the sales conversation. That one finding paid for the entire engagement within the first month.

LK
Lakshman Kumar
Chief Business Officer
Consumer Lending NBFC
Wealth & AMC · Distribution
"

SIPs were strong but wallet share was flat. Evolusis showed us which distributors had the wiring for deeper relationships, and wallet share moved in two quarters.

LG
Laxmi Godbole
Head of Distributor Development
Top-5 Asset Management Company
Banking · Retail branches
"

Two branch managers, same team size, 40% gap in cross-sell revenue. Evolusis found the difference in three words: one was coaching, the other was just reporting.

RD
Rosemary Deesooza
Regional Head, Retail Banking
Private Sector Bank — Western Region
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